WELCOME

Shanna Kane

I’m a producer, graphic designer, and storyteller who sees the whole picture. From the first idea to the final cut, I shape how people experience content, guiding video, photography, design, and community stories that create connection and meaning.Read on for a few samples of my work.


Lady A + Home for Good project Video
Creative direction and on-site production for this Home for Good project brought together Lady A, Habitat for Humanity, and the Mitchell family in an active build environment. The focus was capturing an authentic, respectful story while managing talent, crew, and real-time changes on set.The final video was distributed across internal and external channels to highlight the impact of our products, our people, and our community partnerships.

Home for Good project + Lady A

Quality & Continuous Improvement Video
This video showcases quality and continuous improvement across our windows manufacturing operations, filmed in active production environments. The work required close coordination with plant leaders, strict safety compliance, and real-time adjustments to capture authentic process moments without disrupting operations.The finished piece was used across internal and external channels to reinforce trust in our products, our processes, and the teams behind them.

Home for Good project + Lady A

Design Samples
A few designs over the years


How I work

I come from marketing and design, and today I lead content across video, photography, design, and community storytelling. I’m involved from the very beginning, shaping ideas, setting creative direction, and making sure the work lands where it’s supposed to.I lead creative teams and production partners while working closely with marketing, communications, operations, and leadership. I’m often the person connecting the dots, translating goals into clear direction, and keeping people aligned as things move quickly.A lot of my work happens off camera. I produce interviews, manage talent, and help people feel comfortable so their stories come through naturally. That includes executive leadership, plant teams, homeowners, partners, and well-known talent. I’m used to working in studios, on manufacturing floors, and out in the field, adjusting in real time when plans shift.I stay hands-on through pre-production, production, and post, guiding everything from scripts and shot lists to edits, design, and distribution across social, web, and internal channels.At the core, I’m calm under pressure, collaborative by nature, and focused on telling honest stories about products, people, and processes in a way that feels human and intentional.Touch base, I am always open to conversations about storytelling, leadership, and meaningful work.